I couldn't have put this better myself -- thanks Jen

A great marketing article from Jen de Tracey: http://www.liftstrategies.com/marketing-tips/do-you-want-my-business ...
"Roger Video needs to think differently about its approach. Video stores are folding because people can now borrow DVDs from their local library, order through Netflix or on demand through their cable provider. We live in a society where people do not want to have to work to get your business, nor should they want to.
How are you making it easy for your customers and prospects to pull out their wallet?"

~Dave Brown, May 1, 2011

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